Simisola Jolaoso|28.11.2014|Feature
This World AIDS Day, we salute the pop stars who are raising awareness of HIV around the world

Over 35 million people are living with HIV/AIDS. There’s no denying that HIV is a global problem that needs the World’s attention. That’s why support from international superstars such as Victoria Beckham, Alicia Keys, and RiRi are so vital in raising awareness. Here’s our run down of the biggest stars raising awareness of HIV.

1.       Victoria Beckham

Victoria Beckham

As the UK’s most successful entrepreneur in 2014 and an international A-lister, Victoria Beckham‘s appointment as Goodwill ambassador by the UN seemed like an obvious choice. In her efforts to raise awareness of the ongoing HIV epidemic, Beckham has also been involved in various projects by many organisations including the Born Free To Fight Against AIDS and UNAIDS; her most recent being a trip to South Africa with the Elton John AIDS Foundation.

[Credit: Vogue/Born Free]

2.       Sir Elton John

Elton John Performs At Bercy

Sir Elton is not only a multi-award-winning artist, composer, songwriter, and producer, he has also been very active in the fight against HIV/AIDS since the deaths of some of his friends including Queen front man, Freddie Mercury. Having started the Elton John AIDS Foundation in 1992, Sir Elton has helped raise over £200 million towards HIV/AIDS programmes across 55 countries. Our Knight in shining armour!

3.       Bono

ONE And (RED) Campaigns Hold 2011 World AIDS Day Discussion

Dubbed as the “the face of fusion philanthropy” by the New York Times, Bono has become increasingly involved in confronting third-world debt relief and raising awareness of HIV/AIDS in Africa. He has been involved with various campaigns including the ONE campaign, as well as overseeing the HIV/AIDS-focussed Product Red campaign. Rock on Bono.

4.       Nicki Minaj

21st Annual Elton John AIDS Foundation Academy Awards Viewing Party - Arrivals

Known for her fast-flowing lyrics and outlandish character, Nicki Minaj it’s no surprise that make-up giant M.A.C. Cosmetics swooped her up as an ambassador for their charity, M.A.C. AIDS Fund.

5.       Rihanna

MAC Cosmetics And The MAC AIDS Fund Present "It's Not Over" - Premiere

Bajan beauty RiRi has proven the world is her oyster by winning a Grammy award and the CFDA Fashion Icon award this year. When she’s not dominating the airwaves, Rihanna also helps fund HIV/AIDS programmes as an ambassador for the M.A.C. AIDS Fund, through her very own Viva Glam Rihanna range, including green lipstick that helps to fund special dietary classes for people living with HIV.

6.       John Legend

Cinema Against AIDS Toronto 2011 Benefiting amfAR And Dignitas

Award-winning artist John Legend has managed to not only use his soulful voice to sell millions of records,  he’s also lent his voice to the AIDS Service Centre NYC, allowing them the rights to remix his song If You’re Out There for a music video promoting HIV/AIDS awareness and testing.

7.       Alicia Keys

ONE And (RED) Campaigns Hold 2011 World AIDS Day Discussion

Wife, mother, and artist Alicia Keys has been a consistent contributor to HIV/AIDS-related causes. The 14-time Grammy Award-winning artist recently teamed up with Greater Than AIDS to create Empowered, a campaign aimed at educating mothers and daughters on mother-to-child-transmission prevention as well as HIV awareness. She is also the co-founder and global ambassador for Keep A Child Alive.

8.       Kelly Rowland

MTV Staying Alive Foundation Dinner

Former Destiny’s Child member Kelly Rowland has been dominating the charts as a solo artist for over a decade, yet in addition to being a jet-setting pop star, the sultry singer was named as the MTV Staying Alive Foundation’s first ever ambassador. She visited MTV Staying Alive-funded projects in Kenya, South Africa, Tanzania, and the United States recording a video diary of her experience. 

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