Akie Abe, Japan’s First Lady, and MTV Staying Alive broadcast HIV-awareness message on MTV channels in Asia

Last month the First Lady of Japan, Akie Abe, invited MTV Staying Alive into her home in Tokyo—this meeting wasn’t just for a cup of tea and a chat.

We were joined by a group of dedicated young HIV activists to record an important message:  in the words of Akie Abe, “the silence around HIV is jeopardising the health of young people in Asia”.


The MTV Staying Alive Foundation has a long history of producing global media to raise awareness of HIV and its impact of young people around the world, and we were thrilled to have the opportunity to work with the First Lady to raise awareness of HIV in Asia.

Earlier this week we launched a twitter Q+A, asking all of you to post your HIV-related questions to Akie Abe. She will be posting her answers to your questions on April 11 via MTV Staying Alive’s twitter account.

Today, with some help from our friends MTV Japan and MTV Asia, we’re airing an important video message from the First Lady across MTV channels in Asia.

If you don’t live in Asia, don’t worry, you can watch the video here as well:

This video was produced in partnership with the Nippon Foundation and Japan Center for International Exchange/Friends of the Global Fund, Japan.

Check out our YouTube channel for more videos. 

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