Henry Boon|13.04.2016|Event Fundraising

Every year MTV Staying Alive hosts MTV RE:DEFINE, a dynamic charity art exhibition and fundraising auction held in Dallas. This year we raised an incredible $2.5 million to aid our mission to build an empowered and educated generation of young people, equipped with the tools and knowledge to protect themselves and their peers from the HIV epidemic. Here’s what went down at the event:


MTV RE:DEFINE celebrated its fifth anniversary with a record-breaking auction at Dallas Contemporary. The evening was helmed by MC Oli Barret, while auctioneer Simon de Pury was back with the gavel after a hiatus from the last two auctions. Both Barrett and de Pury kept the crowd on their toes, engaging them over the course of the evening.

Enoc Perez was MTV RE:DEFINE’s honored artist. He delivered a touching speech on being part of the MTV generation, acknowledging this was the closest he’s felt to being a rockstar. The honors didn’t stop with Perez, as Headington Companies was presented with a special award for their continued contributions to the Dallas art community.

Neville Wakefield curated the auction, which was considered by everyone to be the strongest lineup of art in MTV RE:DEFINE’s history; works by the likes of Sterling Ruby, Dan Colen, Marc Quinn, Damien Hirst and Bruce Weber all sold above their estimates and contributed a sizable chunk of the $2.5 million raised.


To cap off the live auction, multi-platinum singer/songwriter Leona Lewis brought down the house with a stripped-down acoustic set that included an incredible rendition of Somewhere Over the Rainbow, and she brought the crowd to their feet as she closed with her hit single Bleeding Love.

The party continued late into the night as drinks flowed at the Midnight Rambler Bar and guests that missed out on winning work during the live auction, placed bids via Paddle8 on an exquisite selection of silent auction works.

MTV RE:DEFINE 2016 was all-in-all a smashing success.