Meet the team

The Team

  • Executive Director and Founder
    Georgia Arnold
    Executive Director and Founder
    Georgia Arnold
    Georgia is the Foundation's Executive Director, and is responsible for leading the entire team and driving all elements of the Foundation's operations, including content production, grant giving, fundraising and partnerships. She is also Senior Vice President of Social Responsibility for MTV Networks International, where she develops and implements social initiatives across MTV's broad range of channels.
  • Deputy Executive Director
    Sara Piot
    Deputy Executive Director
    Sara Piot
    Sara’s been working with the MTV Staying Alive Foundation since 2003. She’s responsible for our grant-giving programme, overseeing everything from selecting grantees to managing and fulfilling our grants. She also works closely on all the legal, financial and governance aspects of the Foundation.
  • Director of Fundraising
    Lucy Cargill
    Director of Fundraising
    Lucy Cargill
    Lucy is responsible for overseeing all income generation for the Foundation. Lucy has been working in the third sector for eight years now – her previous role was with a media organisation, managing the fundraising for their in-house charity. It’s her job to lead the fundraising team and drive all revenue streams from partnerships and major donors to public fundraising and events.
  • Senior Fundraising and Marketing Manager
    Kay Hetherington
    Senior Fundraising and Marketing Manager
    Kay Hetherington
    Kay focuses on managing and expanding our UK income streams across partnerships, corporate, major donors, events, community and digital fundraising. As well as account managing our existing partners, she’s also responsible for identifying new opportunities for innovative and creative collaboration. Before joining MTV Staying Alive she worked for a number of different charities including Macmillan Cancer Support and Scope.
  • Trust & Foundations Manager
    Alistair Chase
    Trust & Foundations Manager
    Alistair Chase
    Alistair is responsible for raising income from charitable trusts and foundations, to support MTV Staying Alive Foundation’s content production and grant-giving programmes. Since 2007, he has worked in fundraising for a range of charities and higher education institutes, including Street Child, MicroLoan Foundation, and the University of Roehampton.

MTV Shuga

  • Director of Content
    Richard Warburton
    Director of Content
    Richard Warburton
    Richard is MTV Shuga's Director of Content and is ultimately responsible for the delivery of all aspects of the multi award winning campaign. He has 14 years experience working on award winning HIV/AIDS programming, events and training for the Staying Alive Foundation, UNAIDS and others. Richard also brings an excellent network of contacts from the continents creative communities.
  • Social Media and Digital Manager
    Esther Kissiedu
    Social Media and Digital Manager
    Esther Kissiedu
    Esther joined the team in 2013, from the FT, she currently manages all social media and digital elements for the MTV Shuga campaign. Producing a content strategy that elevates the core campaign messages across all social platforms and the Shuga website.
  • Sr Marketing and Partnerships Manager,
    South Africa
    Yvonne Diogo
    Sr Marketing and Partnerships Manager,
    South Africa
    Yvonne Diogo
    Yvonne’s 13-year marketing and sales background covers hospitality, media and entertainment. She is responsible for seeking out partnerships and opportunities that facilitate the overall marketing of MTV Shuga Down South
  • Project Manager
    Chris Wilson
    Project Manager
    Chris Wilson
    Chris is the Project Manager for MTV Shuga, working closely with the team to oversee the implementation of the campaign. With over eight years of working on media campaigns and TV production across Africa he is responsible for the planning and delivery of campaign elements in a timely manner and on budget.
  • Marketing and Partnerships Manager, Nigeria
    Anita Aiyudu
    Marketing and Partnerships Manager, Nigeria
    Anita Aiyudu
    Anita is the Marketing and Partnerships Manager for MTV Shuga Nigeria. With over 6 years’ experience in PR, corporate branding and communication, she is responsible for sealing partnerships on behalf of MTV Shuga and supervising overall marketing campaigns in Nigeria.
  • Marketing and Partnerships Manager, India
    Akriti Saronwla
    Marketing and Partnerships Manager, India
    Akriti Saronwla
    Akriti is the Marketing and Partnerships Manager for MTV Nishedh, India. With over 4 years’ of branding, content creation, sales and media marketing experience, she is responsible for managing partnerships on behalf of MTV SAF and supervising overall marketing campaigns in India.